Ashland Hercules Water Technologies to feature technology innovations at IFEST 2010

BARENDRECHT, Netherlands — Using ultrasound to reduce microbial contamination in water is just one of the technology innovations that Ashland Hercules Water Technologies (AHWT), a commercial unit of Ashland Inc. (NYSE: ASH), will feature at the upcoming IFEST trade show at the Flanders Expo center in Gent, Belgium, Oct. 26 – 28. The event is the leading trade fair in the Benelux region for sustainable management of energy and the environment. Ashland will be showcasing the following products:
• Sonoxide™ ultrasonic water treatment system, an environmentally friendly alternative to        chemical biocides;
• Syn3rgy™ performance treatment, a total control solution for self-scaling and cooling water systems;
• Generox™ CSR chlorine dioxide generation system, a total control program providing safe and economical water disinfection;
• Ashland’s polymer chemistries and TenCate Geotube* technology, providing superior dewatering of various compositions of sludges and immobilization of toxic contaminants from dredging operations and industrial waste; and
• Drewfloc™ polymers, high-quality specialty polymers for effective liquid/solid separation.

“In addition to Ashland’s broad portfolio of products, we also have a broad base of knowledge,” said Rob DeBruijn, director, platform launch, Water Technologies. “The people behind these products deliver a level of expertise relied upon by our customers. Our specialized focus within the industry and strong commitment to our customers truly positions Ashland as a leader in this industry.”

Ashland Hercules Water Technologies is the number one global producer of papermaking chemicals and is a leading specialty chemicals supplier to the pulp and paper, industrial and institutional, mining and municipal markets. Its water treatment, process and functional chemistries are used to improve operational efficiencies, to enhance product quality, to protect plant assets, and to ensure environmental compliance.

Ashland Inc. (NYSE: ASH) provides specialty chemical products, services and solutions for many of the world’s most essential industries. Serving customers in more than 100 countries, it operates through five commercial units: Ashland Aqualon Functional Ingredients, Ashland Hercules Water Technologies, Ashland Performance Materials, Ashland Consumer Markets (Valvoline) and Ashland Distribution. To learn more about Ashland, visit www.ashland.com.

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